Revenue Systems · Agency Services Case Study
Champs Masonry & Chimney
How we turned a raw jobsite clips into a full growth engine: an SEO website, ads, organic content, and AI that books the leads. All of it on his own brand.
The starting point
A Google Drive of raw, disorganized footage
The customer had dozens of jobsite videos they had never posted and dumped them in a Google Drive folder with no structure. These were not professionally filmed videos, and the owner is the furthest thing from an influencer.
He barely knew his Instagram password, and most of the clips were pointed at his shoes. Using our AI methods, we scrubbed the best parts and produced a high performing final product. Everything below was built from it.
The Ads
Raw footage, cut into an ad that converts
His disorganized clips, edited down to the strongest moments into a clean, on-brand ad. Real footage of real work. Nothing AI-generated.
“Stone Foundations Done Right” · the ad
The Landing Page
A landing page that matches the ad
Same footage, same brand, same message. The visitor never feels a seam between the ad and the page, which is what keeps the cost per lead low.
AI Follow-Up
Every lead gets an instant text that books the job
The moment a lead comes in, the AI texts them, looks up the property, qualifies the work, sets the $199 survey expectation, and books the visit. This one went from hello to Scheduled in four minutes. These are passionate historic-home owners, a niche audience, and they responded favorably to AI texting.
Another lead, the same flow. This one asked what the $199 actually covers, so the AI answered the objection, checked the calendar, and booked the visit, all after 11 PM when nobody is picking up the phone.
Organic Content
116 new followers from the same raw footage
The same drive of clips and photos, turned into a steady content engine across four platforms. And it drew real demand: prospects asking for work in the comments and DMs.
Worth noting: the client was not posting at all, and these were brand new accounts starting from zero.
The standard
It looks like Champs, because it is Champs
His fonts, his colors, his logo, carried across every asset.
His actual jobsite work, edited, never invented.
AI helped us edit and follow up, it never faked the work.
The end result lifts the brand. It does not read as fake AI.
Revenue Systems
Complete agency services
Website, ads, organic content, and AI that books the work. One team, one brand, one growth engine.